Jason Markk, the world’s most trusted brand in premium shoe care, announces the opening of its London flagship on March 10, 2018 in the Carnaby neighbourhood of London.

The opening marks the brand’s first retail outpost outside of the US and is the second location after its Los Angeles retail boutique, located in Little Tokyo. The store is known as the “World’s First Drop-Off Shoe Care Service” and since opening in 2014, over 50,000 pairs of shoes have been treated professionally by the label’s Sneaker Care Technicians.

The London flagship, located on 32 Carnaby Street, will offer the same menu of premium services such as the popular Purp Special that includes a deep clean, standard undersole and lace cleaning, and freshener. The expansive service offering ranges from a classic cleaning to the most premium cleaning which includes a deep clean, deep undersole and lace cleaning, along with freshener and insole & lining cleaning.