Our Story
In 2007, we started Jason Markk with a love rooted in sneaker culture and a need for products that were not only effective, but responsible. Today, as a B Corp certified company, we continue being sustainability-led and have evolved our line of care solutions to meet the growing need for comprehensive wardrobe care. We will continue to strive for excellence in our business, with our partners, with our products & services, and in our commitment to solving problems for the consumer the responsible way... the Jason Markk way.
The History
Taking care of our belongings extends their life, reducing consumption and waste. Taking care of ourselves, others, and the planet helps us achieve balance, purpose and sustainability.
Jason Markk is founded based on a need for a trusted shoe care solution. The first product was a naturally derived shoe cleaning formula.
Jason makes the leap of faith and moves the business out of his parents’ home into a 1000 sq ft office/warehouse in the Arts District Los Angeles.
Jason Markk introduces water-based rain and stain repellent, Repel. A safer, more eco-friendly alternative to the mostly solvent-based options on the market.
Jason Markk opens 1st flagship store in Downtown Los Angeles.
Jason Markk opens the 2nd flagship store in London, U.K. on world famous Carnaby Street.
Jason Markk launches RE:FILL Program. An initiative that encourages customers to refill and reuse their existing Jason Markk bottles at any Jason Markk location.
Jason Markk launches Hat Care
Jason Markk opens the 3rd flagship store in the iconic Harajuku District in Tokyo, Japan.
Jason Markk officially becomes B Corp Certified!
Jason Markk launches Leather Care!
Jason Markk introduces the PFAS Free version of Repel. Another leading innovation in the wearables care industry.
Jason is invited to speak at the Global Fashion Summit in Copenhagen on “Exploring a Sufficiency Wardrobe”.
Jason Markk opens shop-in-shop inside Nordstrom Men’s Store in New York City.
90% of Jason Markk formulas are certified biodegradable, USDA Biobased or EPA Safer Choice. 100% will be certified by the end of 2025.
Jason Markk introduces Refresh Spray. A Safer Choice certified deodorizing spray that neutralizes odors in fabrics and extends the wear time in between washes. This lessens the frequency of laundering which reduces water and energy use.
Annual Shoe Drive Collect, Clean & Distribute
Every year, we collect and clean new or gently worn shoes to support individuals in need across the Los Angeles area.Through our partnership with the 501(c)(3) nonprofit Inspiration Circle Foundation, these shoes are distributed directly to the communities that need them most.
Little Tokyo Service Center Volunteering
Our team volunteers with LA-based LTSC, an organization that provides social welfare and community development services to low income individuals, specifically the Japanese and Asian Pacific Islander communities. Read more on the LTSC website.
Kids’ Care Workshops
Every year, we host Kids’ Care Workshops that empower children to care for their shoes, providing Jason Markk care products to foster stewardship, responsibility, and an early appreciation for sustainable fashion.
Monthly “Morning of Care” Neighborhood Clean-ups
Jason Markk employees actively engage in community cleanup efforts around the world, including in Los Angeles and Tokyo.
Operating with Purpose
Jason Markk is committed to reducing our environmental footprint while delivering family-safe, comprehensive care solutions that simplify and elevate everyday routines. In practical terms, this means:
-
Eliminating Single Use Plastics
Jason Markk is committed to eliminating single-use plastics — items designed to be used once and discarded, such as bags, straws, and certain packaging — as well as reducing plastic waste that ends up in landfills and oceans. We are actively transitioning to reusable and refillable packaging systems to promote more sustainable consumption and minimize our environmental impact.
-
Removing Forever Chemicals
Jason Markk has removed VOCs, PFAS, PFCs, and PFOA from our product formulations. These substances are known for their environmental persistence and potential health risks, and their elimination reflects our dedication to safer, more environmentally responsible chemistry. Additionally, many of our products meet recognized environmental standards, including Certified Biodegradable, EPA Safer Choice and USDA Certified Biobased.
-
Responsible Sourcing
Responsible sourcing guides every step of our process. We prioritize local partnerships and Made in the U.S.A. manufacturing to reduce transportation emissions and uphold strict quality standards. We are phasing out single-use plastics, transitioning to reusable and refillable packaging, and utilizing eco-friendly label technology for easy removal to encourage proper recycling. These efforts reflect our commitment to a more sustainable and circular future.
-
Supplier Code of Conduct
We have created a supplier code of conduct for the purpose of ensuring that our suppliers adhere to high standards of safe working conditions, fair and respectful treatment of employees, and ethical practices. Read more about our Supplier Code of Conduct here.
